• Skip to main content

Fresh Mix Communications

Digital Marketing Strategy and Content Creation

  • Home
  • Marketing Services
  • About
  • Resources
  • Contact

copywriting

Show what’s next or miss an opportunity

Susan Patterson

These days, the real challenge of marketing your creative business online lies in gaining attention from an audience that’s overwhelmed with information. That’s where good content shows its value. It lets you build trust with your readers and provides you with an opportunity to show them the reasons why they might want what you have. […]

Filed Under: For Creatives Tagged With: content marketing, content strategy, copywriting, sales writing

Unlearn marketing and reboot back to creative

Susan Patterson

Do you dislike words like leads, sales and marketing? If so, you’re not alone. Lots of creative people do. But they ignore their distaste, put on their business hats and go to work. Does this sound familiar? You know certain tasks have to be done to promote your business, but you don’t really enjoy telling […]

Filed Under: For Creatives Tagged With: content strategy, copywriting, customer service

The right mix: relevant content and copy that sells

Susan Patterson

Discover the right mix of effective website copy, shareable content, and sales copy that performs. Turn readers into buyers.

Filed Under: How To Get The Right Mix Tagged With: copywriting, marketing, relationship marketing, results, sales writing, writing copy

Know when to use sales copy

Susan Patterson

Offering strawberries

Know how to move from compelling content to targeted sales messages. Making an offer is a critical part of a business site, but know when, where, and how.

Filed Under: How To Get The Right Mix Tagged With: communication, copywriting, marketing, sales writing, writing copy, writing tips

Take action

Susan Patterson

Planning, writing, design, and distribution are good content’s four must-haves. Make sure they’re all covered.

Filed Under: How To Get The Right Mix Tagged With: copywriting, creative process, design, first impressions, marketing, social media

Clarity makes buying easier

Susan Patterson

Undo your own ‘curse of knowledge’ and make sure your buyers clearly understand the benefits of your products or services.

Filed Under: Sales Copywriting Tagged With: business, copywriting, marketing, sales writing, writing copy

Copy Plus Content: Why Your Marketing Needs Both

Susan Patterson

Copy and content work together, and integrating them properly is part of a cohesive plan.

Filed Under: Content Marketing Tagged With: advertising, communication, copywriting, relationship marketing, writing copy, writing tips

Think Good Grammar and Spelling Are All You Need to Write Persuasive Copy? Think Again

Susan Patterson

Don’t value writing? Here’s why you should.

Filed Under: Sales Copywriting Tagged With: business, copywriting, freelance writer, marketing, outsourcing, sales writing, writing copy

  • About
  • Contact
  • Privacy Policy

Copyright © 2021 · Fresh Mix Communications · Lakeshore ON Canada

We use cookies for various purposes, including analytics and personalized marketing. By continuing to use the service, you agree to our use of cookies.