Do you want to attract more of the right people to your business – and keep their interest?
I can help.
As a certified content marketer, I help businesses create content that’s based on solid planning and strategy.
I realize that it’s not just writing that poses a challenge: it’s knowing what to publish and how to promote your content.
We’ll start with a good plan so that content ideas come more easily, and instead of just doing the same thing as everyone else in your space, you’ll show how you’re different.
Your business is special. Show it.
- Customers look you up online before they set foot in the door, so that’s where you have to answer their questions and give them a chance to see how you’re the best solution. If they don’t like your site and your social media profiles, they may never take the next step.
- Create resources for the people most likely to buy from you, and for existing customers. Use blogs, emails, and e-books to focus on your audience and their needs and interests.
- Make sure the sales copy on your website, landing pages, online store, and emails works in tandem with other content to guide your readers to take the next step, whether that’s downloading more content, making a purchase, subscribing to a newsletter, or something else.
Getting traction, gaining momentum and maintaining interest can be as easy as knowing what to do next and following through, but these seemingly simple steps can be incredibly overwhelming, especially if you’re strapped for time or have to learn the skills necessary to do things properly.
That’s where I come in. If you need a guide through the process, I’ll help with the big-picture strategy and help you plan your content. If you need someone dependable to write copy or follow through with individual items on your content marketing to-do list, I can help with that too. Find out more here.
Interested? I’d love to hear from you. Here’s how to contact me.
Fresh Mix serves clients locally and internationally
Since I’m a Copyblogger-certified content marketer, I get inquiries from all over and have worked with clients who are on the opposite side of the country or halfway around the world from my location here in Lakeshore, Ontario, Canada.
I’m perfectly happy to work with people closer to home, though, so I’m also here to help those of you who need content marketing services and/or a good copywriter in Windsor-Essex and Chatham-Kent who prefer to work with someone local but don’t want to deal with a large agency.
One thing all my clients have in common is a need for a digital marketing guide who will give them one-on-one attention and dependable help with content creation.
A little background
Starting Fresh Mix was my way of reinventing myself. A few years ago, my job at the local daily newspaper disappeared, and I needed a new direction.
I found a way to combine my knowledge of pre-press, photo editing, basic design and research with the writing talent I’ve always had, then added new skills in content marketing, blog editing, and website management.
My degree is in English and Sociology, and over the years I’ve taken additional courses for writing and marketing. Since online marketing tools are constantly evolving, I make an effort to stay current with the latest trends in SEO, social media, blogging, email marketing, and educational product development for online learning environments.